I love this nugget from Seth Godin, What smart bosses know about people who read blogs, dividing the business world into those who read blogs and those who don't: business blog readers being those who thirst for insight. Bit of a generalization - sure - there are a lot of thirsty people who haven't been sufficiently exposed to blogging yet. But it makes sense in that I don't know a single blog reader who falls into Seth's 'I'm doing fine, leave me alone' category.