It's very nice, and quite shrewd, of
Thresher to have dropped their
40% off voucher into the ether. It's giving the viral marketing geeks loads to talk about, and
more than a handful of blogs have picked it up.
But hang on a mo.
I live a few doors down from a Thresher - no, before you ask, that's not why we bought the house. But I do patronise it fairly regularly. I enjoy the RAF stories of the gentleman who works there, and they sell a decent range of
Ben & Jerry's. Point being, ever since we moved in they've been doing three-for-two on all wine and champagne, an effective 33% off.
So, not to look a gift horse in the mouth or anything, but the 40% voucher is actually only worth 7.67%.
Still not a bad saving, but it doesn't sound quite as viral as 40%, does it?
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