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Those of us who work in the marketing industry know the importance of moving fast and thinking ahead, especially in today's supercharged world.
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The concept of trust – the confidence that the public holds in private and public institutions – has finally succumbed after a long struggle.
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It's always fun to watch how brands celebrate their anniversarys - especially when it is a brand targeting a younger audience and thus coming out with a "we're 60" campaign can pose some challenges.
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I'm not what you'd call a voracious reader .
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I love this one.
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Every time I used to drive by a McDonald's I would always check to see what the sign said underneath the golden arches that indicated how many people they'd served.
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A “no duh” one today.
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Yeah, I know, it's a blatant rip-off of my esteemed colleague's blog title .
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As one who is fascinated by the collision of mainstream and social media, imagery and interpretation, transparency and 'truth', there's so much here in this tidbit of a blog post to enjoy and dissect, where even to start?
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Yesterday, my colleague David Jones pointed to an animation created by Niall Cook , H&Ker and fellow blogger, showing the rapid transformation of Wikipedia's entry on the crash of US Airways Flight 1549 on Jan 15.
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Following on from the time lapse analysis we conducted on the US Airways crash landing yesterday, today we turned our attention to President Obama's inauguration speech.
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When people sign up to be part of the Collective Conversation community, we ask them to go through a slightly tongue in cheek self-assessment form .
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Businesses in NSW can be forgiven a slight smirk when they hear the government's much worn catch cry that Australia's largest state is ‘open for business'.
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Yes, of course, I'm a big fan of flashmobs.
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If it hasn’t already, a corporate crisis will hit your company and therefore it will hit your IR department.
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Another idea that seems to be a big "no brainer" when you hear about it, so a big gold star to Tourism Queensland who announced this week the search for someone to live on the Great Barrier Reef for six months and get paid to do it .
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Whether or not you are a fan of porn or not, you have to give two of the industry's leading goliaths - Larry Flynt of Huster Magazine and Joe Francis of Girls Gone Wild!
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Can something be judged as "creative" if it's simple.
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I recently heard from a friend (and later read over at my friends at MediaPost ) that Scion recently launched a high school program where studetns from 8 cities are challenged with developing a marketing program for a new Scion and have the chance to win $
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Calling all Canadian associations with a need to communicate globally on behalf of their membership.
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Three pairs of slacks, two ten dollar coffees, dozens of pictures, two new blisters, and pages of hand written notes later, CES has finally coming to an end.
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Much of Europe has experienced freezing temperatures since late December, leading to the postponement of dozens of football and rugby matches and many other sports events (even as far south as Madrid ).
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As your certified "ear to the street" at CES, I'm writing from the showroom floor as I overlook the sea of exhibitors, brand advertisements, and gadget lovers attending this year's Consumer Electronics Show in Las Vegas.
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Update: Mr.
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Of course I love living in Australia, but I can't believe that life didn't have me living somewhere in Europe this year to be a part of "The European Year of Creativity and Innovation 2009" that kicked off today.